Glossary

Free: - Often the best thing in life are free. Free is the most widely used term today, used in marketing to stipulate emotions of excitement and reward. The term ‘free’ and its powerful resonances of meaning are so deeply in grained within the human psyche that the use of the term free can attract a wider and accountable interest by audiences. Essentially ‘free’, separates words, physical items, services any existing products into elite groups of offerings, openness, relief, gifts, giveaways, ownership, rights and general respect. The use of the term free; means that you will be exempt from any fees, charges or duties to be had to receive the physical, mental, spiritual or emotional services or products.

Freebies: - Is a slang term, used to distinguish consumer products that are given away to individuals as a company promotion for free. Freebies are most often used as a marketing strategy to influence the buyers into becoming familiar and trust worthy of a particular product for there next purchase.

Free Stuff: - Originally Free Stuff was a TV show on the G4 television network. This program would promote consumer products and then after previewing they would be given away for free. Today Free Stuff has become a commonly used term on the internet to distinguish bargain deals, where consumers can trial or receive free items at no cost to them.

Giveaways: - Giveaways have been around since time first began. Arguably life is one big giveaway. Often the best things in life are giveaways. Essentially this term denotes the act of serving an individual with an item, service or gift at no cost to the receiver.

Sweepstakes: - A competition where the winning entrant is spontaneously selected, there is no real element of skill involved. These competitions often require the participant to purchase a product or ticket to enter the comp.

Sweep: - Sweep is a slang term for the competition non as Sweepstake. Sweep means, a chance to win promotions by random selection from qualified entries.

Competitions: - A competition is the battle between two or more groups or individuals over a prize, service, idea, or product. Charles Darwin known for his theory of natural selection suggests that Competitions are a natural occurrence in life between all living organisms that coexist. The winners of natural selection or life have the privilege of surviving.

Comps:- Comps are a slang term to stand for competition. As an abbreviation of competition, comps means the same, in challenge between too.

Contest:- A contest is marketing strategy which gives consumers the opportunity to win prizes, such as goods, cash, trips or anything of value in relation to the sponsors of the contest.

Prizes: - A prize is a trophy given to a individual or a team of people to acknowledge and reward all actions of accomplishment.

Free Offers:- Free offers are free opportunities presented to consumers to receive, bargains, special deals, discounts and giveaways at not cost to the individual.

Samples:- Samples are a marketing tool, to engage companies with there buyers with there products. At no cost to the consumer, samples are trials that build the good will of company brands.

Trials:-Like samples, trials are test items no different to the original besides the fact that the individual trying out the item does not hold the cost of the item. In this way trials are a free way consumers can access products and services with a cost. Business use trials as a way to entice new customers to experience there products.

Cheapos:- is a slang word representing the acquisition of an item or service at a reduced rate or for free. It is the plural of Cheap, also meaning something of extraordinary value with a limited financial burden.

Cheap: Is the singular representative of a service or product that low in cost, compared to the average purchase of a similar item or service.

Bargain: Denotes the exchange of terms for a product or service to determine an agreed price between purchaser and seller.

Promo: Is a slang term representing a promotion. Promos are limited offers issued by companies to build the identity of a service or product, through the act of value, prize, competition, or free service. This practice attracts attention from the audiences to there products and services, through incentives.

Promotions: Are a limited offering provided by companies as a marketing tool, to influence consumers buying choices. Promotions deliver a heighten awareness and interest to products and services being highlighted, through the offer of prizes, reduced priced items, freebies to consumers.

Specials: Are out of the ordinary deals appealing to consumers to receive a considerable discount from original prices of services and products.

Coupons: Are unique codes that customers are either given to receive a discount from the original price of a product of service.

Vouchers: A voucher is a contract which has a financial value and can only be spent to purchase particular goods or services. An example would be a food voucher, allowing individual to receive food to the value of the voucher.

Deals: Plural of deal, deals are negotiations between two parties, fixing a price of service or product that both parties are happy with. Often deals are pre arranged fixed savings to the buyers.

Catalogues:- also known as catalogs on the internet. Catalogues are a reference to available to order products or services to the consumers. Included are listings of prices, product information, quantities and further ordering processes and detailed requirements.

Offers: Are a opportunity provided to individuals by companies to receive a rewarded product or service. Usually there are requirements by the participant to enter the offer. Most offers require a level of consumer participation for the user the receive the rewards of the offering.

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